Top 5 Navigation and Maps Apps in the UK: Q3 2023 Performance

During the third quarter of 2023, the top navigation and maps applications in the United Kingdom showcased varied performances in terms of weekly downloads and active users. Here’s a detailed look at the metrics for Google Maps, Waze Navigation & Live Traffic, what3words: Navigation & Maps, Google Earth, and TomTom GO Navigation.

Google Maps experienced a peak in weekly downloads around late July, reaching approximately 121K. The app saw a slight decline towards the end of September with downloads around 86K. Active users remained relatively stable, fluctuating between 9.7M to 10M throughout the quarter.

Waze Navigation & Live Traffic had consistent weekly downloads, peaking at nearly 63K in late August. Active user numbers also showed stability, ranging from 2.9M to 3.2M over the quarter.

what3words: Navigation & Maps saw its highest weekly downloads in early July with over 50K, but this number declined to around 32K by the end of September. Active users also showed a downward trend, starting from 196K in early July and ending at approximately 153K in late September.

Google Earth had a steady download rate, peaking at around 34K in late July. However, active users saw a gradual decline from 340K in late July to around 274K by the end of September.

Lastly, TomTom GO Navigation generated significant weekly revenue, peaking at about $70K in late July. Weekly downloads were relatively stable, with a slight decrease towards the end of the quarter from 11K in late June to around 8K in late September. Active users remained consistent, averaging around 35K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.